Niod is a brand I am quite obsessed with and for very good reason. My first foray into the brand was to pick up the Photography Fluid from Look Fantastic and I loved it so much that I raved about it to anyone who would listen. And then the people I raved about it to, raved about it as well. Check out Laura, Tasha, Antonia, Leah and Laura's blogs. If you haven't tried this primer you need to. I have just run out of my first bottle but have two backups on hand so I'm not feeling the loss too much.
Niod falls under the Deciem umbrella which is such a cool company. I watched their intro video and I felt like I wanted to pack up my job as an investment banker and go work for them. And I love my job. They're dynamic and focused, growing at the speed of light and now own, market and distribute 10 cult brands that are popping up everywhere right now. Their releases excite me more than any other brand at the moment and I cannot wait to see what they launch next.
Following my review of the Photography Fluid, Deciems UK marketing team contacted me to ask if I would like to try some more of their range and shortly after that, these two products turned up on my desk. I literally could not have been happier and I started using them immediately. I have just run out of both and I am incredibly sad about that but feel I have given them both a sufficient test to be able to report back my findings.
Copper Amino Isolate Serum
I've never used a product like this and I am having to rely on some of the info on the website to properly explain it. This serum comes in two bottles that you mix together-bottle one is the Copper Amino Isolate Activator and you empty that into bottle two which is the Copper Amino Isolate Serum. Copper is highly regarded as a great anti-ager and this serum helps to keep skin in a heightened state of repair. The Niod website explains this far better than I can.
Copper Tripeptide GHK-Cu is a peptide found in nature and originally isolated from human plasma. The concentration of this peptide in human plasma continues to drop with aging past late teenage years and this drop exceeds 60% by age 60. The peptide is responsible for activation of a wide range of skin health functions, including wound healing, immune function, collagen synthesis, blood vessel development, fibroblast production and anti-inflammatory responses.
Many topical anti-aging products contain variations of copper peptides in extremely small amounts. Generally, these variation peptides are found in parts per million in active technologies that topical products claim to include at high percentages but the final concentration of the variation peptides in topical products is generally less than 0.01% and these peptides would then have to be converted to even smaller amounts of pure copper peptides within the skin.
This product contains 5.0% pure Copper Tripeptide-1 (GHK-Cu) to be mixed with a specialized activator before first use. This extraordinary concentration allows activation of a wide array of skin health functions that help to prevent and reverse largely all aspects of visible skin aging, including textural damage, uneven pigmentation, loss of elasticity, lines, wrinkles, enlarged pores and general lack of a healthy radiance present in younger skin. In short, the skin will act and look younger starting within 5 days with continued improvements over time.
The formula of the serum is like a water rather than an oil, gel or cream and it's designed to be applied as your first product after cleansing to dry skin and then your other skincare over the top. It absorbs immediately, there is no residue or tackiness and you can literally apply your next skincare product straight away.
I have found my skin to be less inflamed, more hydrated and less oily from day one. I've found the pores around my nose to be less obvious and my skin to be more even toned. The pigmentation I get at the top of my cheeks has also reduced a lot. It's definitely a thumbs up from me.
Multi Molecular Hyaluronic Complex
The second product Niod sent me was the Multi Molecular Hyaluronic Complex which is marketed as the perfect partner for CAIS and should be applied as the next step in your routine.
When these arrived I had been given some skincare by my doctor for the hormonal breakouts I had around my chin. The cream I had been given had turned my skin overnight into a painful and flaky mess and I couldn't wear make up because when I applied foundation it just split and flaked immediately. I decided to give this a go and applied it once in the evening. The next morning my skin was back to normal and my foundation went on as usual-I was shocked that this very light, water like liquid had made such a impact.
Was that just a one shot wonder though? Absolutely not. These two products have completely replaced my moisturisor.
The MMHC is another water based liquid-it literally feels like you are smoothing water onto your face that is absorbed immediately with no stickiness, tackiness or residue. You don't need a lot-I used about 5 drops every morning. The reason I mention specifically about no stickiness is that I have used other Hyaluronic serums and found them to be very tacky on the skin. The ones I have tried previously have been a very different, heavier consistency to this.
MMHC combines 12 different hyaluronic compounds to plump and hydrate the skin and improve elasticity on a short and long term basis. I applied this straight after CAIS and then I had no need to use a moisturisor on top-my skin was smooth, even and hydrated and my make up has been lasting longer and looking fresher for the past few weeks. I don't think it makes me look any younger but I did have a client question me on my age in Cairo last week saying 'he wasn't sure if he wanted to be given financial advice by a 26 year old' LOL-I had to put him straight and tell him I was far older than that. Then he said 'oh that's a shame because my son is just graduating and looking for a nice wife' Double LOLS.
What MMHC also does though, is prepare the skin for other skincare on top, giving them a better 'platform' on the skin to perform. I think that's why my foundation has been sitting better.
Once aging starts to become a concern I think these products are awesome to arm yourself with in the inevitable fight against fine lines and wrinkles. For sure, this is not botox in a bottle but these are scientifically based, high quality skincare designed to deliver results with consistent use. I'm a huge fan of Niod and Deciem as a company and I can only see them going from strength to strength. And I am definitely going to be going along for the ride.
Have you tried anything from Niod or any of their other brands? Deciem own and distribute:
- Hylamide (do an awesome blurring product, review to come)
- Hand Chemistry (Boots #1 hand cream...)
- Inhibitif (I remember when this launched a couple of years ago and it was massive in the UK)
- AB Crew
- White RX
- Grow Gorgeous
*This post contains products gifted to me. Thoughts and opinions, are of course, as always, my very own.